is a story of Blanca Mena / VALENCIA
When and why did you decide to open the store?
- The decision to open the florist was for linking our work to the world of interior design. 20 years ago we started on this adventure and three we moved to Ocean Street, number 11.
What do you offer in trade?
- We rely on conceptual design solutions, providing more relevant to the flower container. Meet any demand, whether for a wedding, institutions, officers or events. All these are orders that require a different offer and varied.
What is the difference from other florists?
- Essentially it is the relationship we have with the world of interiors. Our style is linked to current trends of the same: minimalism, freshness and aesthetic solutions, we intend to be present the concept.
Are there trends in the florist?
- do exist, but it is not a current issue but of creativity. Creativity applied to the flowers gives rise to different trends for each moment and occasion. There are flowers for many different occasions and this has to assess the time to do a job.
What is the profile of your customer?
- is very broad. People are open to innovation, some with great knowledge, others want to surprise a person who will give. All of them always ask for advice and originality, they choose to put in our hands.
"They advise their clients?
- advise and assist in the choice and, sometimes, to decide for them, as there is a large percentage of people who rely on us.
How important are the flowers and plants?
- plants and flowers help to enjoy life. We surround ourselves with them to feel better, to fill in our homes, for the warmth and joy that we help our welfare.
Is it the best gift?
- Wake smiles, lifts spirits and gives light to the spaces.
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